Case Study  /  Full-Funnel / Local

Bethesda Spine & Posture
the local authority.

Built a chiropractic clinic into the DMV's local authority, with #1 rankings for 10+ keywords and leads as low as $9.71.

#1
Google rank for 10+ keywords
$9.71
Leads as low as
1,000+
New Facebook members in under 30 days
The Challenge

One clinic, a whole market to own.

One clinic, a competitive market

Bethesda Spine & Posture is a local chiropractic clinic in a competitive DMV market. It needed to own local search and fill its funnel with affordable, high-intent leads.

The goal was local authority: top rankings, a growing community, and a steady stream of leads the clinic could convert into patients.

The Approach

Rank, grow, and book.

Full-funnel local growth

PMG built a full-funnel program pairing local SEO with paid social and community building. The SEO work targeted the keywords patients actually search, while paid campaigns drove low-cost leads.

A Facebook community gave the clinic a local audience to nurture, turning attention into an owned, engaged base.

The Result

A local authority, built end to end.

Ranked, followed, and booked

The clinic reached #1 on Google for 10+ keywords, drove leads as low as $9.71, and added 1,000+ new Facebook community members in under 30 days. A local authority, built end to end.

  • #1 Google rankings for 10+ keywords
  • Leads as low as $9.71
  • 1,000+ new Facebook members in under 30 days
  • Local authority built across the full funnel
Want to own your local market?

Become the local authority.

If you want to rank, grow, and book patients locally, let us build the full-funnel engine.